You may be playing WoW on mobile soon: Activision Blizzard wants all of its franchises to be mobile.
Checked in nearby $ 660 million through its current catalog of Mobile games – For comparison: Games for PC and console accounted for sales of 515 and 695 million euros respectively. No wonder Activision Blizzard has plans Bring all of your gaming franchises to major mobile platforms.
This was confirmed by the company itself recently in a call to investors in which it stated so At some point in the future, all of your franchises will be mobileand will therefore no longer only be available for PC and console.
Call of Duty: Mobile success leads Activision to focus on mobile
We do not know How long Activision will have to move its entire catalog of games to major mobile platforms, although logically it will be long term plan It will take a few years to come true.
Either way, the company seems to be focused on developing mobile versions of the titles that bring major franchises to life.
Among them we can find some like Overwatch, StarCraft or World of Warcraft, as well as others that we have known for a long time are on their way such as Immortal devil Y. Crash: on the run.
The company has communicated this to its investors:
We need to make sure we activate our franchise on the billions of mobile devices that are currently available.
This is by far our greatest opportunity and we are investing heavily to capitalize on it and move all of our franchises to mobile over time.
This is very important to us.
Today, just a year after its inception, Call of Duty: Mobile remains with Activision Blizzard’s goose that lays golden eggs more than 300 million downloads since launching last Octoberand an estimated income that would exceed $ 500 million.
The company is also optimistic about even greater growth in the gaming community that will occur after the launch of the new installment in the franchise: Call Of Duty: Black Ops – Cold War, which will take place in a few weeks. .