Cell phones are getting better and better, but also much more expensive.
The price of smartphones continues to grow like foam. In this 2020, which is about to end, we have seen important improvements in terms of aspects such as the camera or the battery, but also a undeniable price increase for smartphones.
More and more brands have come onto the market Premium segment and competitiveness has resulted in benefits, but also in much higher costs for users. Companies no longer fear the psychological barrier of 1,000 euros: Apple dared and as always the others followed without consideration.
Interestingly, the Cupertino company was the only one to offer the price of its flagship, the iPhone 12 Pro max compared to 2019. Your standard iPhone 12, of course is more expensive than iPhone 11 In return, the mini version appeared cheaper.
Even a signature like OnePlus, which boasted really low prices, jumped on the wave. Your cell phones don’t reach 1,000 euros, but from time to time. Already two years ago it was hinted that the pricing policy had changed and in 2020 it was fully implemented with the OnePlus 8 Pro. Of course we are talking about the performance of an enormous terminal. Nobody says it’s not worth it.
The nomenclatures as “sorry”
There’s a little trick that all companies except Apple have once again used to raise the price of their high-end smartphones. These may have kept the cost of their standard models, but they’re gone New versions “Ultra”, “Pro” or “+” are the perfect catch. You are for a little bit more Offer upgrades and expanded features, a perfectly drawn bait for that Price increase is camouflaged. Let’s look at some examples.
- OnePlus 7 as of 2019, $ 459 ~ OnePlus 8 as of 2020, $ 612.
- Xiaomi Mi 9 from 2019, from 2,999 yuan ~ Xiaomi Mi 10 from 2020, from 3,999 yuan.
- 2019 Samsung Galaxy S10, from $ 819 ~ 2020 Samsung Galaxy S20, from $ 1,072.
- OnePlus 7T Pro $ 704 ~ OnePlus 8 Pro $ 827.
- Huawei Mate 30 Pro $ 1,056 ~ Huawei Mate 40 Pro $ 1,378.
What’s behind brands? In the obvious. Cell phones are better, much better. Your glasses can already replace regardless of professional cameras, For example, or large processors already allow us to have small computers in hand.
However, all of this may not be enough for consumers. The resurgence of € 400 cell phones is no accident. There is money in everyday life for what there is, and if this continues, smartphones will become a luxury item not everyone can afford that.