It seems that (almost) nobody wants to spend a month’s salary on a premium smartphone. So what is growing the fastest in the mobile industry is the sale of refurbished or used top-class smartphones.
After the great crash of 2020, the first crisis in the wireless industry in fifteen years, the truth is The market paradigm could change after i confirmed that Flagship phones However, the price continues to rise The general public is mainly looking for reimbursed cell phones In terms of price and performance, it shows that Xiaomi even overtakes Apple in terms of market share.
Sony has already said that in the current situation it is not easy to sell a mobile phone for more than 1,000 euros and the truth is that it seems so many users who still want to buy high performance smartphonesthey seem to be more interested in the price cut Buy them refurbished and second hand, a market that has grown like never before in 2020when they acquire new and their very high prices above this psychological barrier of the four figures.
Indeed, some of the major consultancies in the industry like IDC have hired their experts to draft it a report on the sales of used and refurbished cell phones in 2020Extrapolate the data too a 2024 in which those sales are expected to continue growing of used equipment … Is the paradigm really changing? Will manufacturers find out that “nobody” wants a cell phone worth more than 1,000 euros?
Compensation for the cost of the longer range ‘Bonus’ at the rate of second hand sales
Forever The most powerful smartphones are the most in demandbut the truth is we already knew they weren’t the best sellers because The majority of users would like better compensation from terminals in terms of price and performance, always well below four numbers, certainly an exaggeration.
This is something that many manufacturers have long warned about, and perhaps because of it the finest cell phones on the marketlike the Galaxy S, the iPhone or the Huawei Mate, have resulted in entire families in which we can choose normal high-end telephones at prices around 800 euros, up to very shortened smartphones bonus with superlative cameras and super high prices.
Anyway, it seems that most of the users are looking for a phone bonus They found a way to have it cheaper, find it in obsolete stores or on equipment dealer websites where possible Get terminals of the highest range almost back at much more attractive prices than in official stores and Retailers Electronics.
The numbers IDC presents to us are not misleading More than 225 million used mobile units were sold in 2020, especially 225.4 million, which is a Growth of 9.2% compared to the previous year compared to the 206.5 million used phones sold in 2019.
The report indicates that this is the case a logical situation in the more mature marketswhere the exchanges continue to grow as advanced users renew their equipment, attract the rest to upgrade their phones for more powerful and better functions as soon as these fall in price.
These more compensates for the high price of devices bonus and allow more and more users to access the noble areas over time, so it seems clear that The situation can only worsen in the coming yearsIDC estimates that 351.6 million units of refurbished or used smartphones will be sold with one in 2024 11.2% growth in these years.
The experts assume that sales of used cell phones will increase by over 10% in the next few years. This should get the big manufacturers to think about it. What are users looking for?
In all honesty, I have no doubt that it will and that more and more cell phones will be sold bonus second hand thing could anticipate the beginning of this paradigm shift that Google has already marked with its Pixel 5 to put aside the hardware race and photography of the superlatives in order to sell a cell phone much more compensated user experience and a very attractive price compared to the rest of the high range.
And that’s it in the end What are users looking for? Well, in my case, I think this is exactly the best experience at the best price I hope that the manufacturers will sign the notice and also take care of cell phones under these 1,000 euros so trite and that nobody wants to overcome … Do not you think?
More information | IDC