Smartphone sales continue to decline worldwide, and few brands can grow during this decline.. According to the latest report from Counterpoint researchin the third quarter of 2018, which ended on September 30, A total of 386.8 million smartphones were shipped worldwide, 3% fewer than in the same period of the previous year.
From all of these sales Samsung once again tops the list of brands that sell the most smartphones. However, the uncertainty about when that first position will last for the company is more evident than ever Huawei is lurking more than ever, with 33% year-over-year growth, while the Korean reports an annual decline of 13%.
Huawei continues to grow, while Samsung sees a 13% drop in sales
The data in the report indicates this Samsung with 19% of the world market share – 3% less than in the same period in 2017 – sold a total of 72.3 million smartphones in the third quarter of 2018, 13% fewer than the more than 83 million terminals sold in the third quarter of last year. In the meantime, Huawei, which consolidates in second place worldwide with a share of 13% –3% more than in the third quarter of 2017–, sold 52 million unitsThis corresponds to a growth of no less than 13% compared to the same period of the previous year.
This is the fourth straight quarter that Samsung has seen its smartphone sales decline, while its main competitor from China continues to escalate sales that seem to be unending.
Slightly further away from the fight for first for first position Apple with a share of 12% and an annual “growth” of 0% according to Counterpoint. For his part, Xiaomi, OPPO and Vivo are in fourth, fifth and sixth with a share of 9, 9 and 8%. Of these three giants from China, Xiaomi is the one that has the highest growth year after year, of no less than 25%.
But it is HMD, the parent company of the “new Nokia”, which has the highest growth this quarter: 71% Year after year thanks to its strategy of offering smartphones at competitive prices that offer a fantastic user experience. Despite all this, global sales fell from 398.8 million units to 386.8.
Related topics: Android